Client: WaMu
Role: Design
Art Direction: James Sanderson; Wolff Olins
As part of the new WaMu experience in-store, I created this welcome kit for customers who just opened a savings or checkings account. This is a compact and simplified way of gathering all the important information into one memorable thing that will hopefully be kept and used in the future. WaMu used to have many print-outs that they would stuff into a generic folder, along with brochures, etc... This is a little compact kit that fits everything including a made-on-the-spot ATM card, starter checks and a receipt that simplifies many pages into one containing all important information concerning the new account(s) opened.
