Studio: Red Antler
Creative Director: Simon Endres
Team: Stinne Wilhelmsen, Lauren Sheldon, Tran Huynh
Photography: Henry Hargreaves, Suzanne Saroff
I was part of the initial branding team for Allbirds, the super loved-by-everyone sustainable shoe company and literally the most comfortable shoe in the world. It’s like walking on clouds, I have a few pairs myself! While I left before the project was totally complete, there are elements I made big contributions to (like the logo and the symbol!) A piece of my heart and soul went into this work. They’ve been doing a fantastic job staying consistently on-brand and beautiful.